The Apps Alliance had a productive trip, speaking on panels, hosting a Design Thinking Workshop, and connecting with members during CTIA's Super Mobility Week.Read More
At the end of August, the Apps Alliance team met in San Francisco for our App Strategy Workshop. Panelists discussed how app developers can break into the market, monetize their apps without damaging the user's experience, and monetize their apps in international markets. With more than 250 attendees, it's safe to say the workshop was a hit!
Jacob Goldstein and Geoff Hamm discuss the importance of launching an app with a cohesive business strategy, the best techniques for user engagement and retention and the emerging importance of transparency in mobile advertising.Read More
The Apps Alliance and 500 Startups co-hosted a happy hour in San Francisco for Alliance members and companies to mix and mingle.Read More
Tyler Bell and Jacob Goldstein discuss the present and future of location data, the increasing amounts of personal information available to developers and how to maintain the trust between developer and user while making use of that data.Read More
Our Mobile Payments Working Group released an infographic about how consumers use mobile payments in their apps. The infographic is intended to help developers understand how payment tools can make the user experience more convenient and enjoyable and can lead to higher retention and increased revenue.Read More
Jacob Goldstein and Gabe Totino discuss the current uses of social network analysis in identity verification, the limitations of social verification and the potential of social data to build trust in the sharing economy and online business.Read More
Software patent litigation can cost companies millions of dollars that could otherwise be used for hiring new employees, creating new services and products, and ultimately helping grow the U.S. economy.
Due to help from the Brooklyn Law Incubator and Policy (BLIP) Clinic, a participating school in The Law School Patent Troll Defense Network administered by the Application Developers Alliance, 911 Notify dropped the lawsuit.Read More