Philippe Browning is Vice President, Monetization at Snapchat, where his purview includes advertising infrastructure and innovation, operations, and partner management. Before joining Snapchat, Philippe was VP, Advertising and Operations at CBS Interactive, where he led mobile monetization activity, and customer-acquisition strategy, both online and mobile. A veteran of the 'Silicon Beach' start-up community, Philippe was the Director of Marketing at GOGII, an iFund company focused on text messaging via its textPlus product. Philippe began his mobile career as a marketing and strategy consultant at JAMDAT, and subsequently Electronic Arts Mobile, where he developed some of the first mobile advertising initiatives, and partnered with carriers and networks to deliver best-in-breed mobile marketing of a massive games library. Philippe has worked extensively with mobile developers around the globe.